Module One, week one, the class discussed Kovach and Rosenstiel’s (2010) Blur: How to Know What’s True in the Age of Information Overload and the concept how the media shapes beliefs and individuals have few opportunities to avoid this influence.

My original view on media as an agent of change in society and direct source of living in 2015, has not changed now in Module 10. On September 24th, I wrote, “The power of media has changed completely, beginning with the written word moving towards cable television, to the consumer information we have now, accessible to anyone anytime. The information revolution has changed the way we receive information, “each advance in communications technology has made it easier to learn about the world around us,” (p.24).

This course, Knowledge and New Media, and the module resources utilized through the ten modules proved how powerful the media is in terms of its impact on culture, relationships, and in day to day activities. Through the in-depth analysis of credibility with source information, best writing practices and the new media that is incorporated today, we as a class have been able to discern writers and their power to influence beliefs, and the importance for them to act in ethical ways.

According to Maria Popova, writer of the article, E.B. White on the Responsibility and Role of the Writer (2012), states that as new media has advanced drastically, the notion of “baked-in accountability” has decreased. The lack of authenticity within media has brought journalism back into the light within the past decade. The danger when writers do not act ethically the mass audiences the written content reaches is detrimental.

Popova (2012) discusses the frame of accuracy is an important piece of “authorship” for the reader. Writers play a large role in the production of information and conveying a purpose- as I have found throughout class discussions and scholarly research this directly affects the power of the media and its ability to shape beliefs in not always a positive way.

Becoming a “media literate” individual reduces, but does not always eliminate the potential for content consumer. By possessing the skills that are essential when deciphering if content being consumed is authentic and ethically responsible, will increase the potential of information and accuracy while practicing best practices for identifying fraudulent writing.

Module one discusses how media shapes beliefs, ideas, knowledge and society through the power of technology and tactful writing strategies. In Module ten, these ideas are no different, rather the skills of the media literate individual I have become has. In turn, the effect the Internet has on individuals today will be no different than the effect a new form of information revolution will have on individual’s centuries from now.



Kovach, B., & Rosenstiel, T. (2010). How to Know What to Believe Anymore. In Blur: How to Know What’s True in the Age of Information Overload. New York: Bloomsbury.

Popova, M. (2012). E.B. White on the Responsibility and Role of the Writer. The Atlantic. Retrieved from